Property Management News

How to Craft an Exceptional Multifamily Website

In the ever-expanding landscape of multifamily housing, distinguishing your community amidst the competition is crucial. And where does this differentiation begin? Look no further than your digital storefront: your website. Whether you’re revamping an existing site or launching a new one, the key lies in harmonizing various elements to achieve a singular objective: generating high-quality leads online. So, what constitutes a standout apartment website? While opinions may vary, we’ve distilled some key components. User-centric Design Sure, an aesthetically pleasing website is enticing, but what truly matters is user experience (UX) design. It’s about crafting an interface... Read more

As the cost of homebuying rises further out of reach for many Americans and home inventory remains tight, many people around the country — including Senators and local...

What does it cost to get in line for an apartment in Ann Arbor with no guarantee it will become available in the next year? In two cases cited by the Ann Arbor Tenants...

Freddie Mac is rolling out new policies to help detect fraud and mitigate risks, the latest policy adjustments following two high-profile instances of alleged...

The city saw a glut of new apartment buildings. Austin’s once hot housing market is in sharp decline with landlords reportedly offering tenants perks like weeks of...

How to Best Partner with a Multifamily Marketing...

Collaborating with a multifamily-specific marketing agency can give you a leg up on the competition. Multifamily marketing agencies can help properties by enhancing visibility, attracting quality residents, and ultimately boosting profitability. However, the key to a successful partnership lies in effective collaboration and communication. In this blog post, we’ll explore the essential steps for property teams to best partner with a multifamily marketing agency. Clearly Define Objectives and Expectations Before initiating collaboration, establish clear and measurable objectives. Communicate your property’s unique selling points, target audience, and marketing goals effectively.... Read more

Problems & symptoms of a weak lease renewal strategy You don’t have a renewals system or strategy. The first line of defense in combating vacancies is having...

While traditional methods like online reviews and responsive customer service remain crucial, other reputation-building strategies are often overlooked. Below are three...

In Players Place II Condominium Association, Inc. v. K.P, the New Jersey Supreme Court on March 13, 2024 reviewed whether the trial court properly dismissed the...

Brighten and protect plastic, wood, metal, and glass outdoor furniture for years to come with these easy cleaning strategies. No one wants to sit on a grimy patio chair...