Property Management News

As a multifamily executive working in the Digital Age, you most likely invest in a website to help your apartment community attract potential renters, engage current residents, and execute an overall successful marketing strategy. But, with the demand for businesses to have an online presence becoming greater, competition is now steeper, making it more difficult for your property to stand out in search results. If you’re a determined apartment marketer, you’ve likely spent hours strategizing various ways to boost your current ranking. With an overwhelming wealth of information available both online and offline, it can be difficult to determine the best place to start. However, by...Read more >

Smart locks are meant to make life more convenient for people. There’s just one problem: That doesn’t apply if the lock is forced on you by someone else. Tenants in a New York City apartment objected to the landlord’s decision to install Latch smart locks to their homes. A legal challenge from those residents has won them the right to be given the option of using a physical key instead of the smart locks, CNET reports. The entire issue started in September when the landlords of a New York City building decided to replace locks in their apartment complex with internet-connected locks from Latch. To use the locks, tenants were required to download an app to their smartphone that...Read more >