Property Management News
Remote work, steep mortgage rates and new types of rental properties are fueling demand far from urban downtowns. Renting is taking off in the suburbs as homeownership remains out of reach for many would-be buyers. Between 2018 and 2023, rentership surged by at least 5 percentage points in 11 out of 20 suburbs surrounding the largest U.S. metro areas, according to a recent analysis by Point2Homes, a rental market research company. During the same period, 15 suburbs went from being predominantly composed of homeowners to majority-renter communities. The trend spans fast-growing Sun Belt metros like Dallas, Houston and Miami as well as Northeastern cities like Boston and Philadelphia. In... Read more
A common mistake in apartment marketing is assuming that your community is meant for everyone. Rather than placing yourself in a potential resident’s shoes, your...
In a recent trend that has shocked housing experts, a growing number of millionaires are choosing to rent a home rather than buy one. “Between 2019 and 2023, the...
Whether you own one or multiple rental properties, a power of attorney is a key component in your estate planning portfolio. Power of Attorney in General A Power of...
Apartment management demands a careful balance of tenant satisfaction, building upkeep, financial control, and regulatory compliance. Apartment managers that want to...
You’ve got units to fill, budgets to balance, and leads that ghost more than your last situationship. Sound familiar? Marketing your apartment community shouldn’t feel like shouting into the void—or worse, copying the same tired tactics your competitors have been running since 2012. This guide isn’t about throwing money at ads and hoping for the best. It’s about smart, creative, proven apartment marketing strategies that actually connect—with real people, in real time. Let’s get into it. 1. Stop Selling Features. Start Selling Feelings. “Spacious floor plans” and “modern amenities” aren’t selling points... Read more
As a landlord or property owner, staying on top of your investment’s financial health is essential. Whether you self-manage or work with a property management company,...
Problems & symptoms of low quality leads The lead-to-lease conversion rate is poor. An essential metric for assessing the performance of your apartment’s...
After a gradual phase-out, 100% bonus depreciation is making a timely comeback—and the implications for the real estate sector are substantial. For those investing in...
In a marked political win for President Donald J. Trump and his Administration, H.R. 1, the One Big Beautiful Bill Act, defied very long odds and endured intense...
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