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Sunday, July 5, 2009


Welcome to the AAOA Forum, where we discuss the the topics our members want to hear and want to talk about. We like to take an active roll in the online community to help our members learn and help educate landlords new and old. We encourage you to participate and join in our discussions. Thanks.

Basic Training: Leasing Boot Camp

CoachingArm your sales team with the tools to take your community to the next level. 

At Basic Training, you will learn to:

  • prospect for residents
  • identify the elements of a phone call
  • understand the four major generations who are renting

Advance your customer excellence management through:

  • resident retention
  • the art of closing the deal

Learn to build relationships, avoid awkward techniques, handle objections, identify and dispense with time-wasters.

Professional, motivational speakers include Donna Hickey, Mary Kathe and Cynthiann King.

Basic Training will be held June 18th, all day, in the Chicago area.  For more information, or to sign up, call 312–235–2087.

American Apartment Owners Association offers discounts on products and services related to your commercial housing investment including REAL ESTATE FORMS, tenant debt collection, tenant background checks, insurance and financing.  Find out more at www.joinaaoa.org.

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Find the Right Renter: $5 Off for Members

Have a vacancy? 

Find the right renter on TenantMarket.com, a website that matches your rental’s size, monthly rent and availability with thousands of renters’ moving criteria.

 * Search database of over 100,000 actively searching renters — FREE

*  Contact renters immediately

* Rental ad syndication on multiple sites (Google Base, Oodle, Vast,   ApartmentRatings) viewed by millions of renters

* Save time by scheduling showings with well-informed tenants

* Pricing starts at $29.95

Search for renters now

To kick off our new partnership with the AAOA, we are providing all recipients of this newsletter with a $5 discount on any subscription.* 

* After your successful registration, please email info@tenantmarket.com and provide your name and discount code “AAOA-$5OFF”.  A $5 refund will be issued to your credit card within 2 business days.



Beyond Banners: Creating Brand Awareness with Promotional Products

When you came to work this morning, were you contemplating
how to increase the brand awareness of your product? I
would venture to say that most of you responded NO. But
that is exactly what you do every day when you beautify your
property through maintenance, remodeling units, planting new
landscaping, or even re-surfacing parking lots.

My question is: Why stop there?
Projecting your properties image beyond the boundaries of
your complex and into the hearts and minds of future
customers solidifies your presence in the community.
Promotional products can play a dynamic roll in projecting
a positive image for your business, and that can result in
increased revenue from new tenants.

Most of you probably utilize banners or signs in one form or
another to promote specials. This method has proven
successful for apartment owners and managers for many years.
I encourage all of you to continue utilizing banners and
signs to attract passers by to your community. But should
you stop there? Absolutely not!

Read the rest of this entry »